TP-Link Named as CES Innovations 2012 Design and Engineering Award Honoree

TP-Link TL-MR3040 Portable 3G/3.75G Battery Powered Wireless N Router honored in home networking category

CITY OF INDUSTRY, Calif.- TP-Link has been named an International CES Innovations 2012 Design and Engineering Awards Honoree for the TP-Link Portable 3G/3.75G Wireless N Router, TL-MR3040. Products entered in this prestigious program are judged by a preeminent panel of independent industrial designers, engineers and members of the media to honor outstanding design and engineering in cutting edge consumer electronics products across 32 product categories.

“This award corroborates our commitment to excellence in design, quality, and innovation. We are honored to be amongst the company of other noteworthy and innovative brands.”

The TL-MR3040 is a battery/USB powered 3G wireless router that will allow you to create a Wi-Fi hotspot anywhere. Ideal for connecting tablet computers, smart phones, portable gaming consoles, and other mobile electronic products while on-the-go (particularly across borders where 3G protocols may differ), you will be able to share a single USB 3G modem connection at speeds of up to 150Mbps.

“We are very excited to be recognized as a CES Innovations Honoree for our Portable 3G/3.75G Battery Powered Wireless N Router,” said Richard Xu, Vice President. “This award corroborates our commitment to excellence in design, quality, and innovation. We are honored to be amongst the company of other noteworthy and innovative brands.”

The prestigious Innovations Design and Engineering Awards are sponsored by the Consumer Electronics Association (CEA)^®, the producer of the International CES, the world’s largest consumer technology tradeshow, and have been recognizing achievements in product design and engineering since 1976. The Best of Innovations honor is awarded to the products with the highest judges’ scores and will be featured in the Innovations Design and Engineering Showcase at the 2012 International CES.

TP-Link Portable 3G/3.75G Wireless N Router (TL-MR3040) will be on display at the 2012 International CES, which runs January 10-13, 2012 in Las Vegas, Nevada. Honorees will also be displayed at CES Unveiled: the Official Press Event of the International CES from 4-7 p.m. on Sunday, January 8 in the Venetian Ballroom of the Venetian.

The Innovations entries are judged based on the following criteria:

• Engineering qualities, based on technical specs and materials used
• Aesthetic and design qualities
• The product’s intended use/function and user value
• Unique/novel features that consumers would find attractive
• How the design and innovation of the product compares to other products in the marketplace

Products chosen as an Innovations honoree reflect innovative design and engineering of the entries. Examples may include the first time various technologies are combined in a single product or dramatic enhancements to previous product designs.

Innovations 2012 Design and Engineering honoree products are featured on www.CESweb.org/Innovations, which lists product categories, as well as each product name, manufacturer information, designer, description, photo and URL.